One of the world’s leading sports betting sites in Parimatch has been consistently growing, because of several reasons like a high quality product, experienced team, global presence, localised deposit/withdrawal methods, and much more. They’ve been expanding a lot as well, and we’re in fact here to let you know about another couple of acquisitions they’ve made to further grow the brand’s presence.
Their tech arm known as Parimatch Tech has gone on to complete two high profile merger and acquisition deals to add to and expand their entertainment and marketing portfolio. It shows that they’re serious to make it big in the sports betting industry and that’s why they’ve brought mr.fish and PokerMatch under their umbrella as part of their growth plans.
The European sports betting website needed help with player recruitment and engagement services for iGaming operators, and who better than mr.fish who provides such services. Additionally, they’ve wanted to grow their online casino section so Parimatch.com has added Ukrainian online poker room PokerMatch to its portfolio, a brand which ranks among the world’s top companies in this sector.
With these acquisitions, they’ll be looking at improving their digital services, affiliate marketing, SEO, retention and other activities. Yuri Titkov, mr.fish’s CEO, was happy to welcome this move and acquisition by Parimatch, and he expressed his sentiments in a statement, which you can read below:
“Our cooperation on marketing projects with Parimatch Tech has been going on for many years. The merger became a logical step meant to strengthen our positions in the current markets and conquer new ones. We intend to create a symbiosis of marketing, technology and product, and I have unwavering faith in my team and the new opportunities that have opened for us.”
“Parimatch Tech is excited to join forces with PokerMatch and mr.fish to help achieve our big goal — exploring and expanding the entertainment possibilities our users experience by interacting with the Parimatch brand,” said Maksym Liashko, Parimatch Tech’s joint CEO. For more updates from the world of sports and sports betting, keep reading ReadScoops.com…
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