Pro Kabaddi League is the new rising hottest deal when it comes to the list of Indian leagues. Familiar to the Indian subcontinent, the sport Kabaddi has a new avatar. The sport has been put into a brand-new attire through the Pro Kabaddi League. Tightly knit into the genetics of the Indian population, the sport of kabaddi is on a slow and steady rise to be the most loved in India alongside football and cricket.
Once a sport that used to be played on raw soil has now sprung back into action since 2014. The decision-makers of the event say that the sport has incredible potential in India and around the world. The game is a well-set competition for other most-watched sports names as the Indian Premier League (IPL) and Indian Super League (ISL). Let’s take a peek into what the observations are.
Kabaddi; is the hype real?
Kabaddi is a sport that is 100% adrenaline. Unlike other sports like Cricket and Football, the duration of the sport is much lesser. This doesn’t decrease the popularity of the game by one bit. According to the experts keeping a close eye on active watchers, the sport is on the same plane as the other major leagues in India. As per Betway, the number of watchers has constantly risen in the years following its introduction. Even though it was introduced much later than IPL it is reaching on the same parallel of the other events.
Media partnerships
The event is aired live on one of the most popular channels in India. Star Sports is a very common channel to all of us. The reason that it is aired on this platform is to show the population in an easy way that the soul of Kabaddi is still alive and kicking. Along with its star owners being shown on TV, the media team is providing an easy method to make it a success as all the other events. The social media presence of the Pro Kabaddi League has also touched exponential peaks due to its ever-increasing popularity.
Financial Story
Any sport that is portrayed as grand as the PKL needs a lot of financial support to grow and flourish. It has to place players at a specific value to run the financial cycle. Even though the show does not have big names that of the cricket world, the finances for good players are looking right on target as of now. In the future, PKL will follow the same path set by the other major sporting events.
As numbers suggest, the team sponsorship and on-ground sponsorship for the year 2016 has delivered 62 crores and 122 crores respectively.
Conclusion
It can be stated here that the PKL is a new but high potential event. The game showcases brutal strength and intelligence. The sport has a close association to combat-oriented competition and this gives real competition to IPL. The true potential of the game is yet to come out. Time will indicate how much the sport will progress in the coming years ahead. For more updates, stay tuned to ReadScoops.com…
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