Heads are always set to turn when two leading brands come together for a partnership. And tat’s exactly what happened here as leading sports betting brand 1xBet.com went on to sign a strategic partnership with a leading sports club in order to help grow bot the brands in different markets right across the world.
The online bookmaker went on to shake hands with leading French football club Paris Saint-Germain, that’s one of the champion teams in the Ligue 1. Their lineup includes the likes of Lionel Messi, Kylian Mbappe and others, making them one of the most popular and successful clubs in not only French football, but European football as a whole.
1xBet becomes PSG regional partner
The online bookmaker has signed many such deals with sports and franchise teams over the years, helping them grow their brand across the world. Sporting sponsorships are a key part of betting websites’ growth and marketing plans, and 1xBet has expanded their sporting portfolio with this latest partnership with the French Ligue 1 football champions, PSG.
As per the deal, 1xBet will serve as the official regional partner for PSG in Africa and Asia, and the agreement is set to be extended to other regions from next season onwards too. “Paris Saint-Germain is one of the world’s most popular football clubs. We share a desire to succeed in all fields and to offer fans a brand-new, enriched online betting experience,” said 1xBet spokesperson, Alex Sommers, about the move.
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“We are delighted to welcome 1XBET as a regional partner of Paris Saint-Germain. 1XBET is well established in continents where the club has a great many supporters. 1XBET is an ambitious stakeholder in the world of online sports betting and, by collaborating with Paris Saint-Germain, hopes to consolidate its position as a leader in many countries,” said PSG chief partnerships officer, Marc Armstrong.
To know more about the product, 1xBet is a leading online sports betting website which hosts thousands of pre-match and live football betting and other sports betting markets on a daily basis. With a presence in multiple continents, users can access 1xBet from all regulated markets and place bets on their favourite players and teams, earning real cash prizes in the bargain.
@1xBet_Eng x @PSG_English 🇫🇷
We are glad to announce our partnership with the Ligue 1's most dominant force in #PSG 🌎
The Paris club is now #1xBet's official partner in Asia, Sub-Saharan Africa and MENA regions.
Looking forward for more wins coming our mutual way…🏆 pic.twitter.com/KsxkbXkSaG
— 1хBet (@1xBet_Eng) August 1, 2022
The best part is that 1xBet also hosts a wide range of online betting promotions which will help you stay attracted to their platform at all times. They host lucky draw promotions, jackpots, leaderboard competitions, and much more. So if you’re a football fan and you’re looking at wagering online to make some big bucks, start by registering a 1xBet account through Read Scoops, for all exclusive 1xBet offers and deals.
The agreement was made for the next three seasons but it’s likely that this will be a long-term partnership as we’ve seen with all sports betting and professional football clubs in the past, with a number of Premier League teams also having betting brands as their official partners and sponsors. For similar sports betting news and updates from around the world, stay tuned to ReadScoops.com…
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