We’re not exaggerating when we say that Fairplay has grown to become one of the biggest sports betting platforms across the world. They’ve got a robust sports exchange and a wide range of casino games to support it too. And adding to the Fairplay umbrella over time has been brands like Fairplay Fantasy Sports, Fairplay News, and others.
Fairplay sports exchange and Fairplay News have together opened a massive portfolio of sports sponsorship deals as well, across sports like cricket, football, tennis, and more. In fact, their news platform is even the Sri Lanka national cricket team title sponsor. They’ve got the biggest list of brand ambassadors as compared to all their peers in the sports betting industry, and we’re listing those down here.
List of Fairplay brand ambassadors
One of the earliest names signed by Fairplay was that of West Indian cricketer Sunil Narine, who was signed as Fairplay Casino brand ambassador back in 2021. From there, the brand grew to have a presence across the globe and they decided to increase their portfolio of cricketers who represent the brand, adding former England captain Eoin Morgan to represent them.
Much like Morgan, they even brought on former South African batsman and one of the most destructive batters in world cricket, AB de Villiers as a Fairplay brand ambassador, in December 2022. These names are globally renowned cricketers and the strategic decision to get them on board has helped the brand grow tremendously over the years that they’ve been active.
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Fairplay News brand ambassadors
For their sports platform, there’s a little bit more flexibility as they use it for surrogate betting in countries and on platforms where betting ads are prohibited. Hence, they managed to launch a full Fairplay News campaign called ‘Khel Ja’ where they signed celebrities from different walks of life to represent the brand, including actors, boxers, badminton players, cricketers, and more.
The campaign aired across digital platforms and national television too, led by Bollywood actors Ranbir Kapoor and the recently married Kiara Advani. The campaign shows how everyone moves on from difficulties and succeeds, while it includes Narine and Morgan, and also former Indian women’s team captain Mithali Raj. Indian Olympic-level boxer Mary Kom and shuttler Saina Nehwal were also roped in.
Fairplay Fantasy brand ambassadors
Now you may not have heard much about this brand but it’s also part of their portfolio. The fantasy sports platform of the Fairplay Group launched in April 2022 when the IPL 2022 season was going on. Everyone understands the crossover between Bollywood and cricket, and thus they chose to add actors Varun Dhawan and Shraddha Kapoor to their ambassadors list.
Bollywood is the way to go and most recently, Fairplay added diva Jacqueline Fernandez to their ambassadors list, believing that she is the right face for the brand. “I believe that responsible gaming can be thrilling and exciting, to say the least, and they are the best in the game,” she said about coming on board.
Hindi rapper Badshah was one of the latest names to join as Fairplay brand ambassador while we also saw a lot of Sanjay Dutt on social media, promoting the online casino and sports betting platform. If you’re wondering what all the fuss is about, create a FairPlay account and start wagering on thousands of live and pre-match sports betting markets from across the world.
Also, for more such updates on global sports betting platforms, stay tuned to ReadScoops.com.
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